Best Value TVs at Gzmato 2026: Buying Guide + HDR10+ Advanced Update
Not everyone needs the newest RGB or Micro-LED panel to get a genuinely great TV. If you've read our CES 2026 breakdown of where TV technology is headed, this guide is the practical follow-up: what's actually in stock right now, at real discounts, and which one makes sense for your room and budget.
Gzmato's current TV lineup spans Samsung Crystal UHD, Samsung QLED and Neo QLED, and Sony OLED — all previous-generation models carrying steep discounts off their original launch pricing. Here's how to pick the right one.
Why Buy a Previous-Generation TV in 2026?
TV technology moves fast, but picture quality gains between generations have become incremental rather than dramatic — especially compared to the price difference. A few reasons buying an older-generation TV at a steep discount still makes sense:
- 4K resolution has been the standard for years — a 2020 or 2021 4K TV still displays the same resolution as a 2026 model
- QLED and OLED panel quality hasn't fundamentally changed — the core technology in Samsung's Q70T/Q80T/Q90T and Sony's A8H remains genuinely competitive for color accuracy and contrast
- The discounts are steep — several models in Gzmato's lineup are marked down 20%+ off original pricing
- Smart TV software ages faster than the panel — if streaming app support matters most to you, pairing an older TV with a current streaming stick or Apple TV box solves this cheaply
Budget Tier: Crystal UHD (Under $700)
Samsung's Crystal UHD line is the entry point — standard 4K LED without the wider color range of QLED, but still sharp, bright, and well-suited to everyday viewing.
| Model | Price | Discount |
|---|---|---|
| Samsung 55" TU-7000 | $518.00 | -5% (reg $558) |
| Samsung 65" TU-7000 | $625.00 | -4% (reg $658) |
| Samsung 75" TU-7000 | $856.00 | -8% (reg $896) |
| Samsung 55" TU-8000 | $647.00 | -17% (reg $849) |
| Samsung 65" TU-8000 | $899.00 | -22% (reg $999) |
| Samsung 55" Curved TU-8300 | $597.00 | reg $647 |
Mid Tier: QLED (Under $1,600)
Samsung's QLED line adds Quantum Dot technology on top of standard LED, producing noticeably richer, wider color coverage — this is where the biggest visible upgrade over Crystal UHD shows up.
| Model | Price | Discount |
|---|---|---|
| Samsung 65" QLED Q70T | $1,028.00 | -7% (reg $1,597) |
| Samsung 55" QLED Q80T | $1,150.00 | -36% (reg $1,380) |
Premium Tier: Neo QLED and OLED
At the top of the lineup, two very different technologies compete for the best possible picture: Samsung's Neo QLED (Mini-LED backlighting behind a QLED panel) and Sony's OLED (self-lit pixels, no backlight needed).
| Model | Price | Discount |
|---|---|---|
| Samsung 65" QLED Q90T | $2,650.00 | -5% (reg $3,199) |
| Samsung 65" Neo QLED QN90A | $3,199.00 | -8% (reg $3,699) |
| Sony 55" A8H OLED | $1,398.00 | -10% (reg $1,698) |
| Sony 65" A8H BRAVIA OLED | $2,298.00 | -17% (reg $2,498) |
| Sony XBR-65A9G | $2,399.00 | -24% (reg $3,088) |
- Neo QLED (Samsung QN90A): Brighter overall, better for well-lit rooms, no risk of burn-in with static images
- OLED (Sony A8H, XBR-65A9G): Perfect black levels since pixels turn off individually, better for dark room movie watching, wider viewing angles
- The tradeoff: OLED can be susceptible to burn-in with static content over long periods; Neo QLED can't match OLED's black levels in a dark room
Choosing the Right Screen Size
| # | Room / Viewing Distance | Recommended Size |
|---|---|---|
| 1 | Bedroom, 5-7 feet viewing distance | 55-inch |
| 2 | Living room, 8-10 feet viewing distance | 65-inch |
| 3 | Larger living room or dedicated media room, 10+ feet | 75-inch |
Which TV Should You Buy?
| # | If you want this... | Buy this |
|---|---|---|
| 1 | The most affordable genuinely good 4K TV | Samsung 55" TU-7000 — $518.00 |
| 2 | The best value step-up in color and contrast | Samsung 55" QLED Q80T — $1,150.00 |
| 3 | A bright TV for a well-lit living room | Samsung 65" Neo QLED QN90A — $3,199.00 |
| 4 | The best picture for dark-room movie watching | Sony 65" A8H OLED — $2,298.00 |
| 5 | The single biggest discount in the lineup | Samsung 55" QLED Q80T — 36% off |
| 6 | The largest screen on a moderate budget | Samsung 75" TU-7000 — $856.00 |
What's New: HDR10+ Advanced
On August 4, 2026, Samsung and Prime Video announced the global rollout of HDR10+ Advanced, the next evolution of the HDR10+ standard [citation:2][citation:5]. This is Samsung's direct answer to Dolby Vision 2, which was announced in September 2025 but has not yet launched on a streaming service [citation:3][citation:12].
The new standard introduces two key features designed to take advantage of modern TV capabilities [citation:1][citation:13]:
- Enhanced Overall Brightness: Uses extended statistical metadata to make fuller use of today's premium TV brightness capabilities, delivering brighter, more precise HDR across the full tonal range. AI-driven tone mapping preserves shadow detail in darker scenes while delivering heightened brightness for sports and action content [citation:5][citation:10].
- Intelligent Motion Smoothing: Utilizes scene-by-scene metadata to allow compatible displays to dynamically adjust motion processing — preserving the cinematic feel of film content while delivering smooth, natural motion for sports and fast-moving scenes [citation:2][citation:11]. This is Samsung's answer to Dolby Vision 2's "Authentic Motion" feature [citation:9].
Availability: HDR10+ Advanced will first be available on Samsung's 2026 TV lineup through Prime Video, beginning August 2026 [citation:1][citation:4]. Prime Video serves approximately 250 million subscribers worldwide and was the first streaming service to adopt the original HDR10+ standard in 2017 [citation:4][citation:10]. The HDR10+ ecosystem has grown to encompass 183 adopter companies and more than 22,000 certified products [citation:2][citation:5].
The format war context: Hisense, Philips, and TCL are reportedly lining up behind Dolby Vision 2, while Samsung is sticking with HDR10+ Advanced [citation:3][citation:9]. LG has opted for a different approach entirely, developing its own "Creator Original" system with Prime Video [citation:3]. For now, HDR10+ Advanced is a Samsung-exclusive feature on 2026 models, making it a compelling reason to consider a newer TV if you want the latest HDR experience.
Shop TVs at Gzmato
Every model in this guide is in stock now, across every budget tier from entry-level 4K to premium OLED.
Samsung Crystal UHD | Samsung QLED & Neo QLED | Sony OLED | 55", 65", 75" & 85" Sizes | In Stock Now
Special Offer: Use code TECH2026 for a discount on your first order!
Shop TVs at GzmatoChat with our team live, or open a request if you don't see exactly what you need — including sizes, models, or configurations not listed on the site.
Key Takeaways
| # | What You Need to Know About Buying a TV at Gzmato |
|---|---|
| 1 | Gzmato's TV lineup is previous-generation, deeply discounted — not 2026 releases, but genuinely good panels at real value |
| 2 | Crystal UHD is the budget entry point — standard 4K LED starting at $518.00 for 55-inch |
| 3 | QLED is the biggest visible upgrade for the price — Quantum Dot technology meaningfully improves color over Crystal UHD |
| 4 | Neo QLED and OLED sit at the top — Neo QLED wins on brightness, OLED wins on dark-room contrast and black levels |
| 5 | 4K resolution hasn't changed in years — an older 4K TV displays the same resolution as a current one |
| 6 | Match screen size to viewing distance — 55" for close rooms, 65" for standard living rooms, 75"+ for larger spaces |
| 7 | Pair with a current streaming device if smart TV software features matter most — a cheap streaming stick keeps an older TV feeling current |
| 8 | HDR10+ Advanced is now rolling out — Samsung's latest HDR format brings enhanced brightness and intelligent motion smoothing to 2026 TVs via Prime Video, setting a new benchmark for future TV purchases [citation:1][citation:2] |
- Gzmato.com — current in-stock pricing and specifications across all listed TV models
- RTINGS.com — Samsung QLED and Neo QLED panel technology reference
- Sony.com — A8H OLED series specifications
- Samsung.com — Crystal UHD and QLED technology comparison
- Trusted Reviews — HDR10+ Advanced rollout details, August 2026 [citation:1]
- Media Play News — HDR10+ Advanced and Prime Video launch, August 2026 [citation:2]
- Digital Trends — HDR10+ Advanced vs Dolby Vision 2 analysis, August 2026 [citation:3]
- THE ELEC — Samsung HDR10+ Advanced technical details, August 2026 [citation:4]
- The Fast Mode — HDR10+ Advanced official announcement, August 2026 [citation:5]
- TV buying guide
- Samsung Crystal UHD
- Samsung QLED
- Sony OLED
- HDR10+ Advanced
- Prime Video HDR
- best value TV 2026
- Gzmato
